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Over our 60-year history, Vistage has solidified our reputation as the world’s most trusted executive coaching organization. Our core formula of peer groups of executives from non-competing industries, backed by one-to-one coaching, has driven our members to outperform their competition through boom markets and recession.
But we believe success has no finish line.
The leadership challenges our members face today are complex and numerous: Their markets are global, their workforces are more diverse and their competition is steep. While the Vistage formula proves year after year to be the most effective way for good leaders to make great decisions and achieve great results, we continuously refine and grow our platform to equip our members to surmount every new challenge and reach ever-higher levels of success.
The Vistage story: 60 years of honing what works best
In 1957, businessman Bob Nourse brought together several Milwaukee-area executives to share their collective knowledge and experiences to help each other generate better results for their businesses. He made sure members were from non-competing industries and kept their conversations confidential. When a question eluded the group’s knowledge base, he brought in experts to share their perspective. The formula worked: Members of Nourse’s group made better decisions, achieved greater results and outperformed their competition.
Nourse’s formula spurred such remarkable success that it wasn’t long before his humble Midwestern business became a thriving international company. Today, Vistage serves more than 23,000 CEOs, business owners and key executives across 20 countries.
Though our core platform of group meetings and one-to-one Chair coaching has withstood the test of time, we keep our finger on the pulse of a rapidly evolving business climate. From partnering with The Wall Street Journal to deliver timely, actionable market research to fostering global industry partnerships through our Networks program, we meet our members where they are, today.
The past 60 years have seen Vistage grow and evolve to serve our increasingly diverse and sophisticated member businesses. But before we make any change, however small, we ask whether we’re staying true to Bob Nourse’s vision: To help high-integrity leaders make great decisions that benefit their companies, families and communities.
Reaching unprecedented levels
Keith Whittemore received an urgent request from BP to quadruple production of his company’s oil-skimming boats to help clean up the worst oil spill in history. With advice from his Vistage CEO board, he scaled production to unprecedented levels — and even exceed BP’s expectations.
Our members at a glance
Vistage members represent nearly every industry across a range of small to large businesses. This diversity is key to furnishing advisory boards of members from non-competing industries, and providing you with relevant expertise, regardless of your industry or company size.
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A Community like no other
Our members put ego aside and apply rigor in pursuit of excellence. As the Executive Director of United Blood Services of New Mexico, Vistage member Elizabeth Waltman had to overcome an unexpected $3 million shortfall. Learn how her Vistage CEO peers helped her go from deficit to surplus.